Job Overview
Mint & Lemon is expanding its team and is seeking a talented and creative Content Writer to support its continued growth.
The successful candidate will create engaging, high-quality LinkedIn content that helps founders, executives, and industry leaders strengthen their personal brands. The role involves transforming ideas, rough notes, and voice recordings into authentic, compelling posts that reflect each client’s unique voice and personality.
Working with a diverse portfolio of clients, including stealth-mode founders, venture-backed entrepreneurs, and established creators, the Content Writer will develop content designed to increase visibility, build credibility, and attract valuable professional opportunities.
This position is best suited to an individual with a strong understanding of personal branding, exceptional storytelling skills, and the ability to craft engaging, natural-sounding content with impactful hooks and a distinctive writing style. The ideal candidate will produce content that feels genuine and human, while maintaining each client’s individual tone and identity.
Core Responsibilities
- Create engaging, high-impact LinkedIn content for founders, executives, and content creators.
- Adapt writing style to accurately reflect each client’s unique tone of voice, whether professional, strategic, conversational, or light-hearted.
- Produce content that strengthens personal brands, establishes thought leadership, and attracts valuable business and career opportunities.
- Monitor emerging trends in content marketing, business, technology, and personal branding to develop relevant and timely content strategies.
Skills & Requirements
- A minimum of 2 years’ experience in content writing, with a background in personal branding, B2B content, or ghostwriting.
- Demonstrated experience creating LinkedIn content for personal branding purposes is essential.
- Strong storytelling abilities, with the capability to craft attention-grabbing hooks, maintain engaging content flow, and deliver clear, impactful messages.
- Excellent written English skills, with a strong focus on clarity, accuracy, and error-free writing.
- Ability to work independently in an asynchronous remote environment while effectively managing deadlines and taking ownership of assigned tasks.
- Experience using design tools such as Canva or creating supporting visuals for social media content will be considered an advantage.
- Previous experience writing newsletters, blog articles, or other long-form content is beneficial.
Perks & Benefits
- Opportunity to collaborate with high-profile founders, executives, and industry leaders on impactful personal branding initiatives.
- Creative autonomy to develop meaningful, high-quality content without unnecessary filler or rigid constraints.
- Strong opportunities for professional growth within a rapidly expanding company that prioritizes internal career progression.
- A collaborative, remote-first work environment that values flexibility, respects individual contributions, and promotes a healthy work-life balance.
- Full access to Plumm, providing wellbeing resources and support to promote mental health and overall employee wellness.