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Email & Marketing Automation Developer – Impact.com

About Impact.com

impact.com is recognized as a leading commerce partnership marketing platform that helps businesses grow by enabling them to discover, manage, and scale partnerships throughout the customer journey.

The platform supports a wide range of partnerships, including affiliates, influencers, content publishers, brand ambassadors, and customer advocates. Through these partnerships, impact.com helps brands achieve trusted, performance-driven growth by building authentic relationships with their audiences.

Its award-winning solutions, including Performance for affiliate marketing, Creator for influencer partnerships, and Advocate for customer referrals, bring different types of partnerships together through one integrated platform.

As consumers increasingly depend on recommendations from people and communities they trust, impact.com enables brands to connect with their audiences in the places and through the channels that matter most.

Today, more than 5,000 global brands, including Walmart, Uber, Shopify, Lenovo, L’Oréal, and Fanatics, use impact.com to manage and grow more than 225,000 partnerships. These partnerships help businesses achieve measurable results and drive sustainable growth.

Job Overview

impact.com is seeking a detail-oriented Growth Enablement Developer (Mid-Level) to join its Marketplace Growth team. The role focuses on advanced email development as well as technical messaging integrations supporting lifecycle and bulk communications.

The position is well suited to a professional with a strong foundation in HTML/CSS email development who is ready to take greater ownership of complex email builds, API-triggered messaging, and automation workflows within a fast-paced growth technology environment.

The successful candidate will be responsible for developing and maintaining responsive and dynamic email templates, campaign assets, and triggered messaging workflows. They will ensure high-quality execution across both bulk and lifecycle communications while working with more advanced logic, modular components, and scalable template structures.

In addition to email development, the role will involve supporting and contributing to API-triggered messaging and system integrations. This includes working with platforms such as SendGrid and Marketo to help deliver event-based communications and automated customer journeys.

The Growth Enablement Developer will work closely with the Growth Enablement, Product, Data, and Development teams to translate requirements into well-structured, testable, and reliable messaging solutions. The role will also involve taking a more active role in debugging, optimization, and improving the overall performance of campaigns and automated triggers.

This opportunity is ideal for a technically confident and detail-focused professional who is comfortable working independently across email development and marketing automation systems. It also provides an opportunity to develop greater technical expertise and progress towards more senior technical responsibilities within the team.

Core Responsibilities

  • Develop and implement responsive HTML email templates, including complex and dynamic structures aligned with design and lifecycle communication requirements.
  • Build and maintain advanced dynamic emails using conditional logic, personalization, and modular components.
  • Support the implementation of API-triggered and event-based messaging, including:
    • Configuring and maintaining triggered email templates.
    • Supporting API request setup, testing, and troubleshooting.
    • Validating payload structures, data mapping, and message output accuracy.
  • Assist with the integration of messaging platforms such as SendGrid with internal systems, processes, and workflows.
  • Conduct advanced quality assurance and testing, including:
    • Validating email rendering across different email clients and devices.
    • Verifying triggered sends and checking API responses.
    • Ensuring data accuracy and correct audience segmentation.
  • Independently monitor, identify, and troubleshoot issues within automated and triggered messaging workflows, escalating complex system-level issues when required.
  • Maintain and continuously improve email template libraries, modular components, and technical documentation.
  • Ensure the timely and accurate delivery of both bulk communications and automated lifecycle campaigns.
  • Contribute to the ongoing improvement of:
    • API integration processes and workflows.
    • Automation logic, scalability, and efficiency.
    • Email development standards and reusable component design.
  • Use AI-assisted tools to improve productivity and efficiency across areas such as:
    • Debugging and quality assurance.
    • Code optimization and refactoring.
    • Email template and component development.

Skills & Requirements

  • Strong proficiency in HTML and CSS, particularly for email development and responsive design.
  • A solid understanding of:
    • APIs, including REST, JSON payloads, and headers.
    • Webhooks and event-driven messaging systems.
    • Data mapping and event tracking.
    • Segmentation logic and dynamic content.
    • Automation workflows across lifecycle and customer engagement systems.
  • Hands-on experience working with Email Service Providers (ESPs) such as:
    • SendGrid.
    • Marketo.
  • Experience using tools such as Postman for API testing, validation, and troubleshooting.
  • Familiarity with email quality assurance and testing platforms such as Litmus.
  • Comfortable using AI-assisted development tools, including code assistants, debugging tools, and testing solutions, as part of the development workflow.
  • A willingness to further develop technical expertise in integration architecture, messaging automation, APIs, and event-driven systems.

Experience & Qualifications

  • Between 3 and 5 years of experience in email development, CRM technology, marketing automation, frontend development, or integration-focused roles.
  • Proven ability to independently deliver end-to-end email builds and lifecycle campaign assets.
  • Practical exposure to API integrations, triggered messaging, or marketing automation systems within a production environment.
  • A relevant diploma, degree, or equivalent practical experience.

Mindset & Attributes

  • A strong sense of ownership, with the ability to manage and deliver responsibilities independently with minimal supervision.
  • Highly detail-oriented, with a strong focus on accuracy across both code and data-driven communications.
  • Curious and confident when working across both technical and marketing environments.
  • A proactive problem-solver who can identify, investigate, and resolve issues across development, data, and delivery processes.
  • Comfortable using AI tools responsibly to improve efficiency and quality while maintaining professional and technical standards.
  • Strong collaboration and communication skills, with the ability to work effectively with CRM, Product, Data, and Development teams.
  • A commitment to continuously developing technical knowledge and expertise in APIs, automation, integrations, and messaging systems

Benefits and Perks

  • Flexible Working: impact.com offers a Responsible PTO policy, allowing employees to take the time they need to rest and recharge. The company promotes a flexible working environment that supports employees in balancing their professional responsibilities with their personal lives.
  • Health and Wellness: Employee well-being is prioritized through mental health and wellness benefits, including up to 12 fully covered therapy or coaching sessions per year, with additional coverage available for dependents. Employees can also benefit from a monthly gym reimbursement to support their physical health and wellness.
  • A Stake in the Company’s Growth: Employees may receive Restricted Stock Units (RSUs) as part of their overall compensation package, providing them with an opportunity to participate in the company’s growth. RSUs are subject to Board approval and follow a three-year vesting schedule.
  • Professional Development: impact.com supports continuous learning and career development by providing employees with access to a free Coursera subscription as well as PXA courses, helping them expand their knowledge and develop new skills.
  • Parental Support: The company provides a generous parental leave programme, offering 26 weeks of fully paid leave for the primary caregiver and 13 weeks of fully paid leave for the secondary caregiver.
  • Technology and Internet Support: Employees receive a technology stipend to assist with setting up their home office, along with a monthly allowance to help cover internet-related expenses.

Important Note: Benefits may vary depending on the employee’s location and are subject to applicable local laws and regulations.

Equal Opportunity Employer: impact.com is committed to providing equal employment opportunities and fair treatment to all employees and applicants. The company promotes an inclusive workplace and does not discriminate based on race, ethnicity or ancestry, colour or caste, religion or belief, age, sex, gender identity, gender reassignment, sexual orientation, pregnancy or maternity, national origin, weight, neurodivergence, disability, marital or civil partnership status, caregiving status, veteran status, genetic information, political affiliation, or any other non-merit-based factor protected by applicable law.

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