About the Company
The client is a leading provider of personal safety and security solutions, dedicated to innovation and ensuring peace of mind. Their products are designed to protect individuals and strengthen communities. As the company expands its digital presence, it is seeking a creative and motivated Marketing Manager to enhance brand visibility and drive growth.
Job Overview
This position plays a key role in fostering partnerships and implementing marketing strategies that effectively showcase the company’s safety products. The Marketing Manager acts as the company’s voice, connecting high-quality security solutions with the individuals and communities that benefit from them through genuine engagement and targeted outreach.
Core Responsibilities
- Campaign Execution: Plan, develop, and implement marketing campaigns, emphasising influencer collaborations and the creation of impactful content.
- Social Media Management: Oversee the brand’s social media channels, driving daily engagement and nurturing a loyal, active community.
- Content Development: Support the creation of engaging content across multiple platforms, including blogs, newsletters, and social media.
- Influencer Outreach: Identify and engage potential partners and industry influencers to build sustainable, long-term relationships.
- Analytics & Reporting: Track marketing performance and campaign metrics, delivering actionable insights to optimise strategies and outcomes.
Skills & Requirements
Essential Qualifications:
- Proven Strategy Execution: Demonstrated experience in implementing digital marketing strategies that deliver measurable results.
- Social Media Expertise: Strong knowledge of social media platforms, trends, algorithms, and influencer marketing dynamics.
- Communication Excellence: Outstanding written and verbal communication skills, with a talent for compelling storytelling.
- Self-Motivation & Organisation: Ability to work independently and maintain organisation within a fully remote team.
Desirable Qualifications:
- Previous experience in the security industry or related safety sectors.
- Practical experience with content creation tools such as Canva, Adobe Suite, or video editing software, along with familiarity with modern marketing practices.