About wefuse
wefuse is a dynamic digital agency dedicated to helping brands connect, engage, and grow in today’s fast-paced online world. With a strong focus on creativity, strategy, and innovation, the company delivers tailored solutions across social media, digital marketing, content creation, and design.
Driven by a passion for building meaningful connections, wefuse collaborates with businesses of all sizes to craft campaigns that resonate with audiences and deliver measurable results. Their team of forward-thinking professionals brings together expertise in marketing, technology, and storytelling, ensuring clients benefit from fresh perspectives and impactful strategies.
At its core, wefuse believes in collaboration, adaptability, and excellence. The agency thrives on combining talent and technology to empower brands, making them stand out in competitive markets while fostering long-term success.
Job Overview
wefuse is on the lookout for a passionate Junior Paid Media Specialist to strengthen its growing digital marketing team. This role is ideal for individuals who have a strong interest in digital marketing and a particular enthusiasm for paid media. The successful candidate will play a key part in executing and optimising paid campaigns across multiple platforms, including Google and social media channels. Working closely with a team of skilled professionals, the Junior Paid Media Specialist will contribute to delivering impactful results and driving client campaigns to new levels of success.
Core Responsibilities
- Support the implementation of paid media campaigns across a range of platforms, including Google, Facebook, Instagram, LinkedIn, and Twitter.
- Carry out keyword research, develop compelling ad copy, and contribute to the creation of engaging ad creatives aimed at driving conversions and audience interaction.
- Monitor campaign results, making necessary adjustments to bids, targeting, and strategies to align with client objectives.
- Work closely with designers and copywriters to deliver visually impactful and effective advertisements.
- Prepare regular performance reports, offering insights and recommendations to enhance optimisation efforts.
- Keep informed on emerging trends, tools, and best practices in paid media to ensure campaigns remain innovative and effective.
Skills & Requirements
- A qualification in marketing, advertising, or a closely related discipline.
- 1–2 years of hands-on experience in paid media advertising, ideally within an agency environment.
- Proficiency in managing campaigns through Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Familiarity with Google Analytics and additional tracking tools to measure performance.
- Practical experience in A/B testing and campaign optimisation.
- Strong analytical skills with a keen eye for detail and the ability to interpret data to guide strategic decisions.
- Excellent communication abilities and a collaborative approach to teamwork.