About Petra Brands
Petra Brands is a premier developer and marketer of consumer products across four distinct brands, collaborating with some of the world’s largest marketplaces and retailers. By leveraging proprietary data models and a strong focus on design, Petra Brands goes beyond creating products—they craft lifestyles. The company consistently applies its in-house data-driven approach to harness consumer insights and market trends, continually expanding its product portfolio, delighting customers, and driving market innovation.
Committed to sustaining and building on its success, Petra Brands prioritizes the growth and development of its team both professionally and personally. The organisation cultivates a collaborative culture where team members drive results, optimise processes, and achieve remarkable outcomes—while enjoying the journey together.
Job Overview
Petra Brands is seeking an Influencer Marketing Specialist to join their dynamic team and contribute to the digital growth of their brands. In this role, the specialist will support the Influencer Marketing Team by expanding the company’s influencer programme in key markets and fostering long-term relationships with creators globally. This position plays a pivotal role in strengthening brand presence and driving impactful collaborations worldwide.
Core Responsibilities
- Grow Petra Brands’ influencer network across YouTube, Instagram, and TikTok.
- Manage influencer partnerships end-to-end: onboarding, contract negotiation, content approval, and performance tracking.
- Execute, monitor, and report on influencer campaigns.
- Collaborate with other teams to support cross-channel initiatives.
Skills & Requirements
- Bachelor’s degree in Marketing, PR, Communication, or related field.
- 1 year of influencer marketing experience preferred; strong interest welcomed for fresh graduates.
- Up-to-date with social media trends and the global creator community.
- Eager to learn performance marketing.
- Strong relationship management and data-driven mindset.
- Self-motivated, proactive, and hands-on.
- Knowledge of e-commerce, digital marketing, and consumer behaviour is a plus.
What Petra Brands Offers
- Exciting and dynamic role within a fast-growing company.
- Opportunity to showcase creativity and bring inspiration to work.
- Professional development and support for career growth.
- Competitive compensation with performance-based bonuses.
- Friendly and collaborative team environment.
