Position Overview
An opportunity has arisen for a seasoned professional in SEO link acquisition to take charge of crafting and implementing impactful backlink strategies. The ideal candidate will be responsible for uncovering valuable linking prospects, managing targeted outreach efforts, and ensuring that each link secured delivers tangible improvements in search visibility and domain strength.
This role is highly practical and best suited for an individual who thrives at the intersection of strategic analysis, creative problem-solving, and structured execution all aimed at driving meaningful SEO performance.
Core Responsibilities
Strategic Link Acquisition & Outreach
- Design and implement link-building campaigns that align with overarching SEO strategies
- Research, evaluate, and build relationships with bloggers, publishers, and relevant website owners
- Write personalised, attention-grabbing outreach emails to maximise response rates
- Manage follow-up communication and negotiate link placement terms when required
- Monitor link acquisition efforts and assess their impact on SEO performance
System and Process Management
- Maintain accurate, up-to-date records in CRM platforms (e.g. HubSpot, Pipedrive)
- Log all outreach interactions, responses, and follow-up actions in detail
- Provide regular updates to internal stakeholders on campaign progress and outcomes
Team Collaboration & Insight Sharing
- Coordinate with SEO and content teams to align link-building with content and keyword goals
- Assist in preparing monthly reports that showcase achievements and key learnings
- Stay current with SEO best practices and monitor competitor backlink strategies
Skills & Requirements
Essential Qualifications & Skills
- 2–3 years of hands-on experience driving successful link acquisition and outreach initiatives
- Highly self-driven, organised, and detail-oriented in daily execution and reporting
- Proven ability to manage multiple outreach campaigns simultaneously, along with CRM tracking and task management
- Solid grasp of core SEO principles, particularly off-site optimisation strategies
- Exceptional command of written English, with a natural ability to write engaging, persuasive outreach messages
- Comfortable using industry-standard SEO platforms such as Ahrefs, SEMrush, Moz, or their equivalents
- Prior experience in a digital agency setting or supporting multiple client brands
- Understanding of backlink metrics such as domain authority, trust flow, and link relevance
- Background in digital PR or forming strategic content partnerships
Work Environment
- Attractive Compensation
- Collaborative Environment
- Fully Remote Flexibility
- Professional Development
How to Apply
- Interested candidates are encouraged to submit a concise, two-page CV highlighting their experience and achievements in SEO and link-building.
- A brief cover letter should accompany the application, outlining why the applicant is well-suited for the role.
- Applicants are also asked to share a short, 1-minute video introducing themselves and explaining their approach to link-building outreach. Bonus consideration will be given to those who reference a recent campaign they led and the factors behind its success.
- CLICK HERE TO APPLY